Microsoft to Apple: “We can sell millions of units in a short period of time, too”December 5, 2010 15 Email article | Print article
It seems like every time Apple releases a new gadget, millions of people run out and buy it. Well, Microsoft can’t let Apple take all the glory can it now?
Back when the Nintendo Wii was announced, many critics scoffed at Nintendo’s “childish” idea of a motion-based gaming console. Apparently consumers don’t always agree with critics because the Nintendo Wii took the world by storm, as opposed to the Sony Playstation 3 and Xbox 360 which attracted a smaller audience. Seeing the success of the Wii, Microsoft decided to do a 180 and released their own Wii-inspired gadget: Kinect, an add-on for the Xbox 360. Kinect isn’t exactly a Wii, but no one can deny Microsoft licked its Nintendo-inflicted wounds and decided to give Nintendo a piece of its own medicine by releasing this motion-based, physical controller-free gadget.
Apparently the Kinect has been accepted by the beast that is named gamer. Not only is Kinect being heavily modded and used to do things Microsoft never intended, but the Kinect has sold over 2.5 million Kinect units in just 25 days. (Admittedly Black Friday played a big role in the movement of these millions of units, but who is keeping score anyway.) Might as well rename it iKinect and start a porn-free app store because Apple is no longer the only company that can sell millions of toys with a blink of an eye.