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What online review ratings really mean [Comic]

It seems like since the advent of the internet — from simple HTML pages, to Geocities, to modern blogs — there is always someone or some website reviewing a product (may that be user rated reviews) and giving the product ratings. If you were a cynic like the artist over at xkcd [1], you may conclude that star ratings mean the following:

[2]

Sadly enough, the “has only one review” quip is, more likely than not, true.

[via xkcd [3]]