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Developer of Ocster Backup manipulates dotTech's words to promote his/her software | Gen-Tech | Forums


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Developer of Ocster Backup manipulates dotTech's words to promote his/her software
Topic Rating: 0 (0 votes) 
November 28, 2010
9:13 PM
Mr. Boss
Forum Posts: 1799
Member Since:
October 22, 2008

As I am sure many dotTechies know, I am reviewed Ocster Backup on dotTech quite a few times. In my reviewes I have stated Ocster Backup is "Straightforward and easy to use" because, frankly, it is. However, in the end I reject Ocster Backup because of multiple other reasons. Apparently the developer of Ocster thinks it is okay to selectively quote me, and not link back to the full review, to try to promote their software.

If you go to http://www.ocster.com/ocster-b…..p-pro-5/en you will note it says  

"Straightforward and easy to use."

"Straightforward and easy to use" is not all that I have said… I have said many other things. I am fine with developers quoting me. But if I am quoted they need to link back to the full review so people can find out what I have said in totality… not just one single line because clearly one single sentence can be very misleading. This is simply a case of the developer of Ocster trying to make it look like I find Ocster Back Pro to be a worthwhile software where as I have given it a thumbs down. And this really pisses me off.
*Note at the time of this writing I have only reviewed Ocster Backup Pro 4 and 3 which I have rejected.
November 28, 2010
10:15 PM
Inner Peace
Forum Posts: 647
Member Since:
August 21, 2009

Sorry to hear about this. Frown

Hopefully they will rectify this immediately. However, if they choose to ignore your requests to make it right, then this sure seems like it is similar to what was written about earlier this year on dotTech:

"Beat deceitful developers at their deceitful games by calling them out on their deceitful 'awards.'"

Posted: April 3rd, 2010 | Author: MikeR

Life is just a phase you're going through…you'll get over it.
November 29, 2010
6:43 AM
Forum Posts: 786
Member Since:
May 28, 2009

Isn't the advertising world a wonderful place? hmph…

First off, they've changed it so that the "dottech.org" does in fact link back to your article now.

Secondly, developer's advertising departments are going to do whatever they want with anything you or anyone else says. Because even if you post an article or comment like you did, you're putting their name out there for more people to see. At least some of those people will go to their site, like even I did. And maybe some of those people will look around and find a program they like and end up buying it. So in the end, as I see it, by posting your unhappiness with the developer and even providing a link back to their site, they have been provided with more free advertising. I seriously doubt that they care that they're also going to have a relatively small number of people that will never buy from them because of what they did.

They also know that the chances of you getting a lawyer and taking legal action is very low. And even if you do, their name gets put out there even more for people to see. So they win again.

I too think that it's disgusting that a developer can't do something as simple as providing a back-link and that they will twist your words or use them out of context. But that's the world we live in. I hope that at the very least posting about it helped lower your anger level a bit.

November 29, 2010
9:27 AM
Mr. Boss
Forum Posts: 1799
Member Since:
October 22, 2008

Yeah the CEO personally apologized to me and fixed the problem.

November 29, 2010
10:18 AM
Forum Posts: 899
Member Since:
March 19, 2010

It happens all the time … and not just in this area. Back in the day, I used to write book and movie reviews for a sizeable publication. Book publishing houses, movie companies and the like always look for the literary equivalent of sound bites for publicity purposes. That's why you see just selected quotes on promo blurbs and on book covers, etc. It may in no way be an accurate representation of your overall summation of a particular offering. Actually, we'd have a running competition to see who could write a line or two juicy enough to be used, no matter how crappy the book/movie was (it was good for the publication's publicity as well … bit of a parasitic relationship).

Having said all that, the makers of Ocster may not have acted illegally (is such deception illegal?), but it has acted unethically. And for me, that has cost them their credibility and integrity. And that is numero uno in my book. So I won't be in a hurry to install their software. I'm curious, though, as to how the situation has been rectified. I just looked at the link provided, and it still says the same thing – which hence still alludes to a glowing Ashraf review. Just providing a page link to the review doesn't change the fact that it's still being used for what can be seen to be false advertising purposes.

But on the plus side, it doesn't hurt dotTech's reputation. Quite the opposite.

Gotta find a silver lining somewhere …

“Peace if possible, truth at all costs.” – Martin Luther King Jr
November 29, 2010
2:28 PM
Mr. Boss
Forum Posts: 1799
Member Since:
October 22, 2008

I agree the quote still is misleading but it is sort of hard for me to enforce the idea "your quote must be in good faith". I can ask that they always backlink because that is enforceable. Not an ideal compromise but are compromises ever ideal?

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