From the Google webpage:
website visit should not be sent to Google Analytics."
"If you want to opt out, download and install the add-on for your current web browser. The Google Analytics Opt-out Browser Add-on is available for Internet Explorer (versions 7 and 8), Google Chrome (4.x and higher), and Mozilla Firefox (3.5 and higher)."
The download page is at: http://tools.google.com/dlpage/gaoptout
My first thought was to download and install the add-on. But now I'm questioning the usefulness of it since the website owner still gets your info. So what does it matter if Google gets it too?
I'm thinking I'll see what folks have to say here and then maybe install it later.
Just one word:
NoScript! This very very useful FF add-on has been blocking all types of scripts webpages want to load on your browser (including the google analytics!)
Don't get me wrong, I'm glad Google decided to take a step forward on the sensitive matter of collecting your browsing habits… But I guess we were there first!
I recommend using the NoScript add-on since it will target all scripts, not just google's.
Oh and Thanks for the info Wheezer!
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