Twitter has certainly matured over the years to become something more than just a place where celebrities bully one another every passing day. Believe it or not, but Nielsen is using Twitter to affect the rating of TV shows.
When a tweet about any particular TV series shows up in the user’s feed, Nielsen sees this as an impression.…Read More »
When Google announced that it would be shutting down Reader, they made sure to give its loyal fan base a reason. It wasn’t something that people agreed with, but how could you really argue with them when they play the “decline in usage” card?…Read More »